Systemic power dynamics, cultural norms, and networked institutions shape climate action more than isolated celebrity influence
Original framing: “Social influence can help tackle climate change” — Phys.org
Marginalised groups—low‑income urban residents, frontline Indigenous communities, and climate migrants—experience disproportionate climate harms and possess unique adaptive knowledge. Their exclusion from the influencer narrative silences critical insights on resilience, justice, and equitable policy design. Centering these voices demands participatory platforms, reparative financing, and legal safeguards against displacement.
The allure of celebrity influence obscures deeper structural drivers of the climate crisis, including entrenched fossil‑fuel interests, inequitable land regimes, and cultural narratives that privilege individualism over collective stewardship.
By foregrounding Indigenous governance, historical continuity of exploitation, and cross‑cultural communal practices, we uncover pathways that reconfigure power, redistribute resources, and embed climate action within relational ethics. Effective transformation demands coordinated policy levers—such as carbon pricing and justice‑oriented financing—paired with trusted community networks that can translate scientific insights into culturally resonant action. This integrated approach aligns scientific rigor, artistic imagination, and marginalized voices, turning the trickster’s paradox into a catalyst for systemic change.